1. Introduction

At mumulm ("we", "us" or "our"), we are committed to protecting your privacy and providing transparency regarding how we collect, use, disclose and safeguard your personal information. This Privacy Policy outlines our practices when you interact with us online, offline or via any other channel.

We encourage you to read this Privacy Policy carefully to understand your rights and choices regarding your personal information.

2. Scope of this Privacy Policy

This Privacy Policy applies to personal information we collect from you when you:

• Use our websites, mobile applications, and other online services operated by mumulm (collectively, the 'Services');
• Make purchases, request services or interact with us in-store or offline;
• Contact our customer service team or communicate with us by email, phone, chat, text message or social media;
• Participate in promotions, contests, surveys, loyalty programmes, or marketing campaigns.

This Policy does not apply to information collected by third parties through their own websites, platforms, or services, even if they are accessible from or link to our Services.

3. Categories of Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information:

4. How We Collect Personal Information

We collect personal information through:

• Information you provide directly to us (e.g. account creation, purchases, customer support);
• Automated technologies (e.g. cookies, pixels and analytics tools);
• Third parties, such as payment processors, marketing partners, analytics providers and social media platforms, subject to their privacy practices.

5. Purposes for Processing Personal Information

We collect and use personal information for the following purposes:

• Provide, operate and improve our products and services;
• Process transactions and fulfil orders;
• Communicate with you regarding your account, orders and enquiries;
• Personalise content, recommendations and user experiences;
• Conduct marketing, advertising, and promotional activities;
• Measure and analyse the performance of campaigns and services;
• Maintain security, prevent fraud and protect legal rights;
• Comply with applicable laws, regulations and legal obligations.

6. Disclosure of Personal Information

We may disclose personal information to:

• Service providers and contractors that perform services on our behalf (e.g. payment processing, shipping, analytics and customer support);
• Marketing and advertising partners to deliver and measure advertising, where permitted by law;
• Affiliates or business partners for operational and commercial purposes;
• Legal and regulatory authorities when required by law or to protect rights and safety;
• Third parties in corporate transactions, such as mergers, acquisitions, or asset transfers.

We do not sell personal information in exchange for money. Certain disclosures for advertising or analytics purposes may be considered 'sharing' under applicable privacy laws.

7. Cookies and Similar Technologies

We use cookies and similar technologies to operate our services, remember preferences, analyse usage and support marketing efforts. You can manage your cookie preferences through your browser settings or our cookie management tools, where available.

8. Data Retention

We will retain your personal information for as long as is reasonably necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law.

9. Your Privacy Rights and Choices

Depending on your location, you may have the right to:

• Access the personal information that we hold about you;
• Request correction of inaccurate information;
• Request the deletion of your personal information;
• Opt out of targeted advertising or certain data sharing;
• Withdraw consent where processing is based on consent.

To exercise these rights, please contact us at [email protected]. We may need to verify your identity before processing your request.

10. Security

We implement reasonable administrative, technical and physical safeguards designed to protect personal information against unauthorised access, disclosure or misuse. However, no system is completely secure.

11. International Data Transfers

Your personal information may be processed and stored in countries other than your country of residence. We take appropriate steps to ensure adequate protection in accordance with applicable laws.

12. Children's Privacy

Our services are not intended for use by children under the age of 18 (or the applicable minimum age in your jurisdiction), and we do not intentionally collect personal information from children.

13. Updates to this Privacy Policy

We may update this Privacy Policy from time to time. The 'Last updated' date at the top indicates when changes were made. Continued use of our services after updates are made constitutes acceptance of the revised policy.

14. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Email: [email protected]